Marketing is the worst. But it wasn’t always. It used to be an art form. It used to be a canvas where businesses were elevated with creative, compelling campaigns that showcased the best products in the best ways.
We used to promote businesses in ways that stayed true to to their identity. But we’ve abandoned that, instead we’ve become content to chase lighting, to maximize exposure at any cost.
Modern marketing has become a shouting match, a king of the hill scramble for attention. We’ve traded value for volume and glamor for gimmicks and guile.
This book is a call to arms. Better put, this book a reminder that you don’t have to be the loudest to effectively market your business in a lasting way.
Jon Wenzel is the founder and creative director of Myriad Creative Services, a digital marketing agency headquartered in the Chicagoland.
With nearly two decades of experience in the marketing industry, Jon has grown Myriad from its infancy as a its only member to a team of nine with a secondary network of 30+ artists, developers, and marketers at his disposal.
Under Jon’s leadership, Myriad has served over one hundred businesses across every industry from startups to the Fortune 500 and everything in between.
I HATE MARKETING is not Jon's first book. In addition to his work in the marketing sphere, Jon has written a Peter Pan origin story trilogy and is working on a multi-book sci-fi series.
His unique storytelling ability combined with his marketing experience positions him to present marketing in ways that are both engaging and educational.